Charting the Rise and Fall of the Global Luxury Goods Market

This infographic charts the rise and fall of the $308 billion global personal luxury market, and explores what the coming year holds for its growth Read more

An Army of Swipers: Dating in the Modern Age

Online dating is a cultural force driven by Millennials and Gen Z. But it’s also a phenomenon dominated by just one company—Match Group. Read more

Charting The Growing Generational Wealth Gap

How large is the wealth gap between Millennials, Gen X, and Baby Boomers? We visualize the growing wealth disparity by generation and age. Read more

Snapchat: The Most Popular Social Media Among U.S. Teens

In today’s competitive social media landscape, Snapchat is #1 with American teens, but TikTok is quickly closing the gap. Read more

Visualizing Global Attitudes Towards the COVID-19 Vaccines

This graphic visualizes global attitudes to vaccines categorized into five segments including anti-vaxxers and COVID cautious. Read more

Charted: The Gen Z Unemployment Rate, Compared to Older Generations

COVID-19 has impacted everyone, but one generation is taking it harder than the others. This graphic reveals the Gen Z unemployment rate. Read more

Which U.S. Generation Wields the Most Cultural Power?

Visual Capitalist’s first-ever Generational Power Index looks at which U.S. generation holds the most cultural influence in American society. Read more

Ranking U.S. Generations on Their Power and Influence Over Society

Using data from our new Generational Power Index, we look at how much economic, political, and cultural power each U.S. generation holds. Read more

Visualizing U.S. Household Debt, by Generation

The majority of U.S. households saw debts rise in 2020. This data looks at the growth in household debt and the existing debt pile, by generation Read more

Ranked: Gen Z’s Favorite Brands, Compared with Older Generations

Which brands win the most with Gen Z compared to older generations? From TikTok to Capri Sun, this ranking looks at Gen Z’s favorite brands. Read more