The Tech Takeover of Advertising in One Chart

Traditional media is having a tough time keeping up, as Google, Facebook, and Chinese search giant Baidu lead the tech takeover of advertising. Read more

Is Brand Loyalty Dead?

In a connected world with so many product options at our fingertips, is the marketing concept of brand loyalty still relevant? Read more

The Influence of Instagram

Advertisers are spending billions on influencer marketing to reach a more engaged, targeted audience on Instagram. Read more

Visualizing the Changing Landscape of Big Media

Pressure from platforms has forced big media conglomerates to make massive bets, such as Disney’s deal with 21st Century Fox. See the changing landscape in this visualization. Read more

18 Media Technologies, Sorted by Adoption Rate

Americans spend an astonishing 12 hours per day consuming different types of media. Here are which media technologies are the most ubiquitous. Read more

The World’s 100 Most Valuable Brands in 2018

Visualizing the world’s 100 most valuable brands by both value and industry. Read more

Animation: The Top 15 Global Brands (2000-2018)

This stunning animation shows a dramatic change in the world’s most valuable global brands. Watch tech companies like Apple shoot up the rankings in style. Read more

This Giant List of 100+ Marketing Stats Reveals What Actually Works

This massive infographic uses 100+ marketing stats to highlight the tactics that are working in modern-day digital universe. Read more

The Majority of Advertising Dollars are Now Being Spent Online

Internet advertising has shown steady growth in the last decade. By 2024, it’s projected to capture 60% of total ad spend in the United States. Read more

Visualizing the Evolution of Global Advertising Spend (1980-2020)

How has global advertising spending shifted over recent decades? We look at the data to see how both the industry and media have evolved. Read more