The social networks are all different, and smart businesses are tailoring their messaging based on the fundamental demographic differences between them. Read more
Cable television is slowly being killed by the digital natives, including millennials and Gen Z. Read more
The percentage of the global population that is 65+ will double from 10% to 20% by 2050, creating potential economic headwinds especially for millennials. Read more
Brands are increasingly turning to social media celebs to move the needle on their sales numbers. Here’s what you need to know about influencer marketing. Read more
The eighties and nineties may seem like ancient history for tech, but the DNA of decades-old innovations is still running through modern technology. Read more
Money put towards ’causes’ has increased 33% in just two years to $8.7 trillion. See why sustainable investing has gone mainstream in today’s chart. Read more
A new study finds that very few U.S. students have guaranteed access to a personal finance course in high school – raising concerns about financial literacy. Read more
The craft beer boom is a nation-wide trend, but certain cities have an outsize influence on the industry – and beer lovers. Read more
In a connected world with so many product options at our fingertips, is the marketing concept of brand loyalty still relevant? Read more
Advertisers are spending billions on influencer marketing to reach a more engaged, targeted audience on Instagram. Read more