The Advertising Revolution: How Native Ads Have Changed the Game

The media landscape is changing. Here’s how native advertising is replacing the oversaturated market for traditional ads. Read more

Calculating the Lifetime Value of a Customer

How much is one new customer worth to a business? This infographic shows how to calculate lifetime value of a customer. Read more

The 100 Most Expensive Keywords on Google

Ever wonder what lawyers use all of their legal fees for? Apparently it is to cover cost-per-click advertising on Google. Today’s infographic looks at the most expensive keywords on the… Read more

Timeline: The March to a Billion Users [Chart]

Only 12 apps have ever reached the coveted 1 billion active user mark. This timeline visualization shows how long it took each one to get there. Read more

The Top 10 Millennial Brands [Charts]

By 2020, millennials will account for 30% of all retail sales, worth $1.4 tn. Here’s the top 10 millennial brands according to a survey of 3,500 millennials Read more

Brightest Millennials in Business: Here’s What They Think

The results of this survey help shed light on the brightest millennials: habits, preferences, and thoughts on the biggest problems that the world faces. Read more

The Snapchat Monetization Problem

More time is spent on Snapchat than almost any other app. However, investors are getting antsy about the emerging Snapchat monetization problem. Read more

The Psychology of Color in Business

What do the colors in your company’s branding tell customers? This infographic breaks down the branding of the 50 biggest unicorns, as well as colors in ads. Read more

The Illusion of Choice in Consumer Brands

There are literally hundreds of choices in your supermarket, but this is only the illusion of choice. These products all come from the same 10 corporations. Read more